The real estate industry too is leveraging technological advancements to provide superior customer experience. Virtual tours are a good example of how real-estate companies have embraced technology for marketing their properties better. For successful marketing and branding, the virtual tour must be of good quality and must accurately showcase the property. It is important that the virtual tour is reviewed thoroughly before approval. Managing virtual tour approvals using manual methods results in compromised quality of the tour and inconsistencies with the branding guidelines. A streamlined and consistent approval workflow is essential to showcase the property properly. This can be achieved by automating the workflow. From creation to approval – all the steps can be automated by Cflow. This way marketing teams and real estate managers can handle large volumes of workflows efficiently. Automated workflows have a profound effect on the buying decision, compared to traditional methods.